The
Craziest Internet Business Idea in History
by Mark Joyner, CEO, Aesop.com
So, you've got a great Internet business idea. Yeah, I'm talking to you.
You know who you are. You have this great idea that you love to brag
about. You tell all of your friends how it's going to make you a
millionaire.
And to you, oh great generator of ideas, I say:
So what!
I know (literally) hundreds of people that come up with million dollar
ideas on a daily basis. I can count on my hands, however, the number of
those people that have actually achieved a respectable level of success
with those ideas.
What about you? Are you sitting there feeling good about yourself with
that great idea of yours or are you actually doing something about it?
Now, before you answer that question, be honest with yourself about what
you want. Some people, it seems, are satisfied just having people pat
them on the back for having such a great idea.
What about you? Is the pat on the back enough? If so, stop reading right
now. I'm just going to waste your time if that is the case.
However, if you're one of the elite few that genuinely has what it takes
to turn that idea into money, read on.
--- Point of No Return Starts Here ---
Still with me?
OK, then. Let's get started.
1. Pick one idea.
Decide right now that you want to turn this idea into money and try not
to get bogged down in other ideas.
You're going to come up with hundreds of other ideas before you see this
one to completion. Resist the temptation to treat all of them equally.
You will be tempted to pursue every single idea you have. This is the
kiss of death. You need to narrow your focus. That's the key to success.
2. Stop rationalizing.
Somewhere along the way you're going to say to yourself: "This idea
isn't working, because it's not the best idea. I should have picked
another."
Rubbish! This is the lazy part of your mind trying to give you an excuse
for quitting.
Don't quit. You don't know that the "other idea" is better.
You *can't* know this.
Drive on.
3. It's the marketing, stupid.
You should spend more of your time marketing than on any other task. In
the course of running your business, it's easy to get caught up in a
million idiotic things.
For example: "Which color paint do you think would look best in the
ladies room? Pink or mauve?"
Who cares! Make little decisions quickly, or pass them to someone else.
If you are not spending 90% of your working day on marketing, something
is wrong.
Fix it!
Now, you can say to yourself: "Of course he's right - I don't need
Mark Joyner to tell me all these things" and then forget everything
I've said.
Or...
Or, you can get started right now. I think you know which path leads to
wealth and success. The question is, do you really want it?
Mark Joyner is widely recognized as one of the top Internet Marketing
experts in the world. His latest product, the Promote-Ivator,
is an amazing little app that will give your Internet business a much
needed kick in the tail.
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